Meetings, Conventions and Sporting events

Sales and Convention Services

The sales team promotes Montréal as an event destination to the convention, meeting, conference, motivational trip and sporting competition market. Through active convention or sporting competition research, international delegations, site inspection and scouting visits, and business intelligence, Tourisme Montréal creates commercial opportunities for its members so that they may benefit from privileged access to clients.

The convention sales team actively supports professional meeting organizers throughout the entire planning process and implements promotional initiatives to build attendance at their events. It coordinates some 400 groups and over 200,000 delegates per year.


Team Montréal 

Unity is strength. Team Montréal, a coalition of meeting industry leaders—which includes hotels, convention centres, service suppliers and others—work together to ensure that your event runs smoothly and seamlessly, from start to finish. We think a successful meeting depends on teamwork and the buy-in of local stakeholders, and that each of our clients deserves an event tailored to its needs. We’ve got a winning formula: 94% of our clients are satisfied with our services. Want to join our team? Contact Gerardina Pasquariello for more information. 

Digital platforms and toolkits

Tourisme Montréal launched a new digital platform in the summer of 2018 to give Montréal greater visibility among meeting, convention and sporting events planners. Our goal is to provide professional event planners, sports events organizers and local influencers with a new, in-depth look at the city. Our platforms not only showcase the city’s cutting-edge character, but prove that it is chic, safe, accessible and teeming with festivals, culture and entertainment.  

Social Media

For our business market, we use social media to promote meetings and events taking place in Montréal and stay in touch with participants from different professional backgrounds.